Rooster Logistics Explains E-export to SMEs in Bursa
Foreks - The first stop of the event titled “New Opportunities in the Automotive and Spare Parts Sector,” organized to increase Turkey's export potential and enable SMEs to play a more active role in international markets, was Bursa.
The event, organized by Horoz Logistics (IS:HOROZ) in collaboration with eBay and e-Tradeport, took place at the Hilton Bursa with a broad participation. The focus of the event was on the export opportunities in the automotive and spare parts sectors, exploring the possibilities offered by e-export.
Leading Figures in the Sector Participated Notable attendees included Hasan Önal, Head of the E-Export and New Generation Technologies Department of the General Directorate of Exports at the Ministry of Trade, representatives from the Ministry of Trade’s General Directorate of Services Export, Fahrettin Bilgit, President of the Bursa Union of Chambers of Tradesmen and Craftsmen (BESOB), Gürkan Gürbüz, Deputy Chairperson of the Executive Board at Horoz Logistics, Erkan Yozkat, General Manager of e-Tradeport, Utku Uymaz, E-Export Director at Horoz Logistics, and numerous sector representatives.
eBay: A Global Trade Gateway Detailed information about eBay, which operates in 190 countries worldwide with 133 million active sellers, was shared at the event. In his presentation titled “How to Sell to 194 Countries with Tradeport & eBay Integration?” Tradeport General Manager Erkan Yozkat explained ways to effectively use the eBay platform and strategies to reach global markets.
Gürbüz: Logistics is the Backbone of Export In his opening speech, Gürkan Gürbüz highlighted the critical role of logistics infrastructure in e-export. Gürbüz stated, “With the solutions we offer at Horoz Logistics, we aim to grow together with our business partners and create sustainable value. Without developing extensive service areas suitable for logistics infrastructure, we see that export processes do not become easier. At this point, by combining our geographical advantages and service diversity with the incentives provided by our government at optimal costs, we offer strong solutions. We are particularly focused on sectors such as furniture and online commerce. The automotive sector is among our strategic priorities. We believe there is a long way to go with our partnerships in these sectors.”
Opportunities for SMEs The event provided an essential platform for SMEs to engage in export processes and to easily access global markets. In the second session, Utku Uymaz, E-Export Director at Horoz Logistics, provided information about the Overseas Logistics Distribution Networks Support Program (YLDA) and Horoz Logistics’ European Fulfillment Centers.
The program offered a wide perspective, covering everything from logistics to online sales integrations, and addressed approaches that could create opportunities in both e-export and traditional trade channels. This event will continue to be held in different provinces following Bursa, connecting SMEs with international trade.