Qualcomm chips to be used in Mercedes and BMW vehicles
US semiconductor company Qualcomm has announced that it is collaborating with Mercedes and BMW to supply advanced chips for in-car infotainment systems. Under this collaboration, Qualcomm will provide cutting-edge chips designed to enhance the voice command capabilities of BMW and Mercedes vehicles. Qualcomm’s chips will be featured in the next-generation Mercedes E-Class models scheduled to go on sale in the US market by 2024, and in BMW vehicles by 2025. Qualcomm signature in Mercedes and BMW vehicles. US semiconductor company Qualcomm has announced that it will supply chips to luxury car manufacturers Mercedes and BMW that will power their in-car infotainment systems. Under this agreement, Qualcomm will provide BMW with cutting-edge chips designed to enhance the voice command capabilities of their vehicles. This advance is expected to improve the in-car experience for BMW owners. Qualcomm’s chips will also be featured in the next-generation Mercedes E-Class models scheduled to go on sale in the US market by 2024. Qualcomm has been working with automakers to power everything from infotainment systems to advanced driver assistance systems in vehicles. Qualcomm’s ambitious plans for the automotive sector include a goal of generating $4 billion in revenue from this market by 2026. Qualcomm’s automotive portfolio covers a wide range of solutions, with the Snapdragon Digital Vault being a standout. This product is used by automakers and suppliers to deliver advanced features such as autonomous driving technology, in-car infotainment systems, and cloud connectivity. Qualcomm will provide BMW with its Snapdragon Automotive Cockpit, Auto Connectivity, and Ride platforms to deliver intelligent and sophisticated experiences. Mercedes is doing something similar. The Snapdragon Cockpit and Auto Connectivity platforms will help deliver digitally advanced features as part of the Mercedes-Benz User Experience (MBUX) multimedia system. These hardware features will be available in the Mercedes E-Class, which will be available in the US by 2024.